Looking at ageing through a different lens!

January 2020Beauty

What happens to all of the deep understanding, the knowledge gained, unique perspectives and know-how, as we transverse and journey through life?

In western culture people are expected to obtain and conquer milestones by a particular age by continuing to kick goals throughout one’s life.

  • Become educated
  • Get married
  • Acquire more education
  • Start a family
  • Raise a family

… and all of the nuances in between retiring and ‘slowing down’ …

As one advances in years and becomes what society deems as aged or old, ageism towards a person’s relevance, value, influence, and power, lends itself to people having insidious and monumental hurdles to climb over if they wish to remain effective and relevant.

The fashion and beauty industry has had a long-time love affair and underlying obsession with youth. A majority of the fashion and lifestyle media and the mainstream beauty industry’s representation of the most beautiful, interesting, engaging, captivating and relevant people, are images of very young women, young men, celebrities and social media influencers.

We look of these sources of information regarding what is in, what is out, and what is trending. Whether or not we want to believe it we are swayed, and this can lead to changes in our future behavior and attitude. Before we are even aware we have been influenced deeply.

What really counts ….

Isn’t it time to turn the tides and acknowledge the immense knowledge and assistance that people who have been unwittingly looked over for a fresher face can deliver to society and our future?

What really counts is life-force. And, this can be achieved at any age by living and practicing a holistic lifestyle.

Dr. Jurgen Klein and his wife Karin are passionately and energetically bringing the best-of-the-best skincare products to the world, when many people with their level of achievement decide to slow down and take things easy.

That being far from the case here at JK7®, the Klein’s and their international team, are blazing the trail in the areas of handmade, natural, organic and high-performance, and luxury skincare, by bringing all encompassing wellness and wellbeing to people and the world.


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